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What's Inside

  • 7 Sketches On How To Build Influence Get all my "Axis of Influence" sketches, so you can save and reference them anytime you want.
  • 3 Checklists To Get Customers Lining Up At Your Door Easy-to-use checklists covering the core community building tactics from the book.
  • Cheat Sheet: Create Your Movement A handy guide on the Movement Formula with helpful examples. Keep this one close.
  • Origin Story Formula Great brands start with powerful stories. Get my Origin-8 Framework with steps and references.
  • Copywriting Template Grab my AIDA worksheet — the most effective writing method you could ever learn.
  • Your Growth Speedpass My complete list of tactics so you can "hack the axis" and grow your business now.

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What Readers Are Saying

"Jon breaks down complex marketing strategies into simple, practical steps that anyone can follow. If you want to grasp how marketing works today, this book is a must-read!"

Lloyed Lobo | WSJ Best-Selling Author and Co-founder, Boast AI

5 stars
"Jon truly understands modern consumer behaviour and how word travels today. This book offers valuable insights to anyone building a business right now."

Joseph Mimran | Founder of Club Monaco & Joe Fresh

5 stars
"Jon’s approach to explaining marketing and business strategies is simple, practical and most importantly, easy to understand and apply. He makes learning marketing fun and enjoyable."

Luis Velasco | SVP of Marketing at Jollibee Foods North America

5 stars

6 Things This Book Will Teach You

→ How to turn “attention” into sales with this simple framework so that you can make more money from every single click.

→ How to flip total strangers into your biggest fans with one critical story so that you never waste an opportunity to convert.

→ How to charge more money for the same product with my 4 F’s so that you can lower your costs and watch your cash flow climb.

→ How to build endless social credibility with my 10 Faith Drivers so that every customer sends 1, 2, or 3 more customers to your door.

→ How to inspire fan loyalty with my 5 Belief Builders so that you can sell to the same people over and over again.

→ How to ensure that buying your product is the only logical decision so that you can ethically serve your customers, which is why you're in business after all.

→ And so much more that you can put into action right now.

Praise For Marketing Superpowers

"Jon is a brilliant marketer who understands the landscape end to end and explains things in a way anybody can understand, digest and implement."

Bill Munro | Director at Munro Footwear Group

5 stars

"Understanding the value of a brand, its ability to transcend consumer behavior — and building one that actually drives profit — is something so many entrepreneurs struggle with. Jon lays out a simple formula that’s worked for ages, and still does."

Drew Green | Chairman, CEO and President, INDOCHINO

5 stars

"Jon truly understands modern consumer behaviour and how word travels today. I’ve seen him develop these skills over the years, always staying on the pulse of culture."

Joseph Mimran | Founder of Club Monaco & Joe Fresh

5 stars

"We already know marketers are superheroes, and books like this give us our superpowers. It is an essential read for anyone who wants to keep up in this fast-paced marketing world. And no one is more versed in the art and science of influencing than Jon Davids."

Brooke Janousek | CMO

5 stars

"Jon’s approach to explaining marketing and business strategies is simple, practical and most importantly, easy to understand and apply. He makes learning marketing fun and enjoyable."

Luis Velasco | SVP of Marketing at Jollibee Foods North America

5 stars

"Jon breaks down complex marketing strategies into simple, practical steps that anyone can follow. If you want to grasp how marketing works today, this book is a must-read!"

Lloyed Lobo | WSJ Best-Selling Author

5 stars

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